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About
I design calm, useful products for fintech and health teams. Eight years turning messy flows into interfaces people trust — most recently a banking app used by 2M people every month.
8
years designing
2M
monthly users
78%
sign-up completion
40
engineers on my system
Links
Experience
2022 — Present
Lead Product Designer at Nakhla Pay
Riyadh
- Redesigned onboarding: sign-up completion went from 41% to 78%.
- Built the design system used by 6 squads and 40 engineers.
2019 — 2022
Senior Product Designer at Sehha Health
Dubai
- Shipped appointment booking for 300+ clinics.
- Cut support tickets by 35% with a clearer billing screen.
2017 — 2019
UI Designer at Bayt Studio
Amman
- Designed 20+ marketing sites and two mobile apps for regional brands.
Work
Education
German Jordanian University
2013 — 2017
BA in Visual Communication
Skills
Product designDesign systemsFigmaPrototypingUser researchUX writingAccessibilityFramer
Certifications
Google UX Design Certificate
Google
2021
Languages
Arabicnative
Englishfluent